Practical information
For exhibitors
Below, we have compiled the most frequently asked questions about Sett.
Can’t find the answer below? Email us at sett@easyfairs.com or click the button below, and we will help you!
Preparations
During November and January, we will be holding exhibitor meetings where we will go through important information.
Tuesday 4/11 at 13:00-14:00
Wednesday 5 November (in English) 10:00-11:00
The November meeting will cover:
- How to update your profile in My Easyfairs
- How to communicate your participation
A second meeting in January will cover:
- Practical information
- How to register stand personnel
- Smart Badge / Visist Connect
- COMPETITION
Would you, as an exhibitor, like to purchase a conference ticket at a discounted price? You will find a link for this in the confirmation you received when you registered as stand personnel in My Easyfairs.
- Open the confirmation email you received when you registered as stand personnel. It contains two links – one for your ticket and one where you can purchase a conference ticket.
- Open the ticket link and copy the ‘Registration Key’ code.
- Go back to the confirmation email and open the link to purchase a conference ticket.
- Log in with your registration key and purchase your ticket.
What is My Easyfairs:
The majority of visitors plan their visit via our website. The information entered on My Easyfairs is what appears in our exhibitor list on the website. Here you can present your company, your products, news and job advertisements. During the exhibition, you will have a Smart Badge Reader in your stand that visitors can scan with their Smart Badges (name tags). When they scan your reader, they will receive the information you have posted on My Easyfairs by email.
Through My Easyfairs, you can also:
- Invite your customers via your personal link
- Register stand personnel
- Create logins for your colleagues so that they can also edit information in My Easyfairs
- See which EasyGo package you have booked
Get a digital overview of My Easyfairs:
Workshop 1 – How to create and update your profile.
Workshop 2 – How we invite our customers through My Easyfairs.
Log in to My Easyfairs:
When your company’s stand was booked, the person who made the booking received an email from ‘My Easyfairs’ with a link to the system, asking them to confirm their email address and choose a password. The email address is the username and the password you choose becomes the password. If you forget your password, select ‘Forgot password’ and follow the instructions. In some cases, if you encounter problems, it may help to change your browser and try again.
Have you filled in your details before?
This information is still available in My Easyfairs. Log in again to have it appear in the current exhibitor list on the website.
Add more users:
You can invite each other to My Easyfairs if you want more people within the company to have access to the account.
Getting the right visitors to the exhibition is teamwork. Both we as organizers and you as exhibitors are responsible for inviting visitors. Statistics show that if exhibitors promote their participation in the exhibition beforehand, they achieve 250% better results than those who don’t promote themselves.
You can view the exhibition as a shopping mall. We, the organizers, are the mall, and you, the exhibitors, are the shops. To entice customers to visit your particular store over all others, you need to promote your presence and stand out from the crowd. Once there, your store should look appealing, and you should have knowledgeable staff to establish a good relationship with customers who actually come to the store.
To maximize your participation in the exhibition, we have tools to assist you.
Your exhibitor page on our website:
Under Exhibitors 2026 here on our website, you can see the information you enter in My Easyfairs. Here you can write about your company, upload innovative products, news and job ads. Statistics show that those who have a completed My Easyfairs profile are on average more successful on site.
Personalized invitation link:
In My Easyfairs you will find your personal invitation link. When someone registers for Sett via your invitation link, you can view their contact details under “Invite clients” in My Easyfairs. You can also set up a notification on your mobile phone when the person arrives at Kistamässan so you know when to be ready at the stand.
Tip. Create several different invitation links and distribute in different channels (such as newsletters, in your email signature and on social media) to see what brings the most registrations.
Personalized banner:
We will create personalized banners for you once you have uploaded your logo in My Easyfairs. You will find the link to your banner under “View documents” in My Easyfairs once the registration has opened.
Your personal banner is linked to your personal invitation link and can be used in your channels to spread your participation at Sett.
Are you missing yours even though the registration is open and you have uploaded your logo? Please contact julia.skold@easyfairs.com
Invitation Service:
If you don’t have the time, program or resources to send out newsletters, we are happy to help! You upload the data you want to invite to Sett in My Easyfairs under “Invite clients” and “Free Invitation service” and we create a newsletter with your invitation link that is sent to your database. Completely free of charge and GDPR safe! See one example of how it can look here.
For more information, contact julia.skold@easyfairs.com
We offer an incredibly broad and creative way to gain extra visibility before and during Sett. Check out the possibilities here.
Interested?
christina.olsson@easyfairs.com
Apply to showcase your most innovative product in our Innovation Gallery and be featured under Innovations on our website!
Submit your application via My Easyfairs under ‘Manage Profile’ and ‘Innovation Gallery’.
Application criteria:
- The innovation should be new since the last Sett event or significantly improved compared to existing methods or technologies in the education sector.
- The innovation should have a clear link to education, teaching or learning, with a particular focus on how it can improve the school’s teaching environment.
voco Stockholm-Kista
Welcome to voco Stockholm-Kista – a premium hotel with high service and standards to maximize your experience with us.
At voco Stockholm Kista, we know that a great stay starts with thoughtful details and service. Whether you are here to visit a trade fair, conference or on a business trip, our 201 inviting hotel rooms, conference, restaurant & bar, gym but also a SPA (with pool & sauna) and our friendly atmosphere make it easy to feel at home. We have everything you need for a smooth stay.
For conferences or group requests contact Sales Manager Nordics Anders Dahlin at sales.nordics@stockholmkistahotel.com
Book via the link in My Easyfairs under “View documents” to get a discount on your booking.
Scandic Victoria Tower
Scandic Victoria Tower is located next door to Kistamässan. Rooms can be booked via Scandic Victoria Tower’s website www.scandichotels.se/victoriatower.
To get a 10% discount on your booking, enter the booking code: PRO10SE.
Enter the code in the “add booking code” box to receive the discount. The code is valid during the dates 10-17 April.
NOTE! The discount is valid on Scandic’s flex rates (i.e. not on their non-refundable web rate).
Other accommodation options can be found here.
Do you want to hold customer meetings, workshops, extra product presentations or something else during Sett? Then it is possible to book conference rooms on the lower floor. Contact us at sett@easyfairs.com for more information!
For stand catering, please contact:
KM Restauranger
+46 (0) 8 410 608 20
konferens@kmcompany.se
Any food and/or beverages must be ordered through KM restauranger.
Find out how you can make your trade fair participation more sustainable. Read our recommendations here.
Note that from 1 January 2024 it is forbidden to use disposable items containing more than 15% plastic. This is good to keep in mind when planning your stand activities. Violating this law can result in fines. Read more here.
There is an additional charge for stands above 2,5 meters. Please contact our production department for more information.
Are you planning to send materials to your stand before you arrive? Delivery times for the goods reception will be provided soon.
Delivery address:
Sett / Company / Stand Number Kistamässan
Vågögatan 3
164 40 Kista, SWEDEN
Goods arriving at the exhibition are transported to the assigned stand at a cost. The same fee applies to outgoing goods left at the stand. These costs will be invoiced to the exhibiting company afterwards. Please contact our production department for more details.
Neither Kistamässan nor the production department are responsible for goods before, during, or after the event.
If you are planning a program in your stand, please let us know by February 28th. We will then publish it on the website so visitors can include it in their planning. Contact us at sett@easyfairs.com
Many of your stand orders can be easily managed in our production department webshop here.
For additional questions, please contact: info@nordicexposervice.com
In April, a meeting for stand staff will be held and includes training in the lead generation tool, tips for the fair and practical information.
The invitation to the meeting will be sent the week before.
We are a smart event and use smart technology for on-site lead generation. See how it works here:
Link to introduction movies
A photographer and videographer will be present on both days. If you do not wish to be photographed or filmed, please inform the Service Centre on site.
As an exhibitor at an Easyfairs event, you’ll have access to an exclusive exhibitor academy with tips on how to succeed at a trade show.
View the online training here.
Beware of Fake List Vendors and Similar Scams!
Easyfairs draws your attention to fraudulent offers of list data and other “services” that you may receive via unsolicited emails.
If you receive such a communication, it is certainly fraudulent and does not come from Easyfairs. Easyfairs never sells visitor data to third parties.
The data provided by these companies is most of the time either inaccurate, incomplete, of poor quality or even fake and/or have been gathered or acquired in contravention of the General Data Protection Regulation (GDPR).
Any use that such companies make of the name Easyfairs or Sett is without our authorisation and is illegal.
Please do not respond to these emails. On no account should you make any payments to the companies behind them.
Please contact us if you feel uncertain at sett@easyfairs.com.
The weeks before Sett
Important exhibitor information will be published here during the autumn.
Main entrance:
Kistamässan
Arne Beurlings Torg 5
164 40 Kista
We have created banners for you to use on your social media channels to spread the message that you are exhibiting at Sett. Make sure to join us in announcing that we finally get to meet again. If you’ve uploaded your logo, you will find a link to your banner on My Easyfairs. Missing your banner? Please contact julia.skold@easyfairs.com
Use your Smart Badge Reader and generate more leads through attractive offers. Link your reader to exclusive information, new products or other things that people won’t want to miss – and most importantly, make it clear to visitors what they will get out of scanning your reader!
You can do this in My Easyfairs.
With a few simple tricks, you as an exhibitor can maximize your participation. Here is a short checklist:
- Update your profile in My Easyfairs.
- Share your participation in your channels and invite your own customers.
- Invest time and effort in your booth so that it looks visually appealing to visitors. Another tip is to attract visitors with some kind of activity, such as a competition, let them try mini golf or offer them something tasty to eat.
- Have the right people there. Pick your most dedicated and knowledgeable people to be at the exhibition booth.
- Engage your booth staff. Have enough staff and plan time for breaks and lunch.
- Use both Visit Connect and the Smart Badge reader actively during the trade fair.
- Don’t forget to follow up and provide feedback to your leads after the trade show! You can find leads in My Easyfairs and on the Visit Connect-portal.
- As an exhibitor at an Easyfairs event, you can take part in exclusive online training together with the trade fair academy. They will go through how you can be most successful at a trade fair. See the online training here.
In short, prepare well to be the best!
As the person in charge of your stand, you must register your stand staff yourself via My Easyfairs. All stand personnel must be registered before you arrive at Kistamässan, here’s how you do it:
- Log in to My Easyfairs with the login you received when you booked a stand at the fair.
- Click on “forgot password” if you need a new login.
- Click on the fair you are exhibiting at.
- In your My Easyfairs timeline, select “Manage stand”, and then “Manage your personnel”.
- Press the green button “Visit Connect”.
You will now be linked to a new portal. Select “Team” in the menu bar on the left. - Click on “Add staff”, then “Register Stand personnel” and add the stand personnel’s details.
- Finally, you can choose to save the registrations or send them directly to your staff using the buttons in the far left corner.
Parking is available directly adjacent to Kistamässan. It is managed by the City of Stockholm.
There are very limited parking places, so please use public transport!
Commuter train station: Helenelund
Metro station: Kista
The new parking prices are:
- 50 kr per hour started
- 150 kr for 12 hours
- 200 kr for 24 hours
We reserve the right to make price changes as this is not our (the organizer’s) parking lot.
Trade fair days - Let's go!
14–15 April 2026.
There are several places to eat at Kistamässan during Sett.
Lunch vouchers can be pre-ordered through KM Restauranger, konferens@kmcompany.se.
In addition, there are also kiosks, shops, cafes, and restaurants close to the facility. Kista Galleria is also available approximately a 10-minute walk away.
Please note that during move-in on Sunday, all restaurants at Kistamässan and in the surrounding area will be closed. The nearest available restaurant is in Kista Galleria, about a 10-minute walk away.
The exhibitor lounge is located one floor down at Kistamässan, in hall E10. Here, exhibitors can relax with a cup of coffee and some fruit.
Easyfairs (as organiser) reserves the right to lower or turn off the sound from speakers in the stand if the organiser considers it to be disruptive to other exhibitors.
If exhibitors cause significant disruption to neighbouring stands, they may be liable for compensation to the neighbouring exhibitor.
It is not allowed to start dismantling the stand before the closing of the exhibition on the last day. During the first half-hour/hour after the closing of the exhibition, the premises are cleared of visitors. For safety reasons, it is not permitted to bring empty goods into the exhibition halls during this time. Also, for safety reasons, the loading docks are not opened during this period.
Handling of goods
Goods arriving at the fair are transported to the designated stand at a cost (see current prices at our production department website). The corresponding cost also applies to departing goods left in the stand. These costs are charged to the exhibiting company afterwards. Truck assistance is ordered by the Technical Department on site.
In cases where the freight forwarder, who delivers the goods, asks the fair staff to transport/load the goods to the stand, we will do so at the exhibitor’s expense. Regardless of what has been agreed between the freight forwarder and the exhibitor.
The goods must be labeled with:
Trade fair / Company / Stand number / Name and mobile number Kistamässan, Vågögatan 3, 164 40 KISTA
If you have machinery or other material that weighs more than 1 ton/package or is more than 2 meters wide and/or more than 2.5 m high, please contact our production department at least 4 weeks in advance.
Help with packing of goods can be ordered via:
Our production department, e-mail: info@nordicexposervice.com, but at least 4 weeks in advance.
If the goods arrive before the specified time, we cannot guarantee to receive the goods. If we accept the goods, we will drive them to the warehouse and the cost of this will be charged to the exhibitor, the same applies if the goods are not collected within the specified time.
Unmarked goods that are left at Kistamässan after the official move-out and that cannot be identified will be discarded as we have limited storage facilities.
NOTE! All goods must be packed and stowed on pallets or in roll cages during the scheduled departure time. This is a requirement because we have to move the goods. Uncollected goods are charged per cubic meter and week started.
The production department nor Kistamässan is not responsible for goods before, during or after the event!
Evaluation
A survey will be sent out after the show. Your opinion is extremely important to us as we want to constantly evolve and meet your expectations. Thank you in advance for taking the time to answer the survey.
During the fair, your company had the opportunity to speak with one of our sales representatives to book a stand for upcoming fairs. Don’t forget to book your stand and keep an eye out for the order confirmation that will be sent to your contact person’s email address.
Do you require stand services?
Would you like to order items for your stand? Or do you have any questions or concerns? Contact our production department, they will help you with everything related to your stand.
Maximize your visit to Sett
We have launched an app!
We are excited to present our new event app Easyfairs Nordic that will enhance your experience as an exhibitor before, during and after the Sett! The app is more than just a scheduling tool, it allows you to network with customers and potential partners.
- Enabling Visit Connect: Use the app seamlessly to scan your visitors' Smart badges.
- Maximise networking: Increase the chance to network with like-minded people.
- More efficient meetings: Communicate more smoothly and book meetings easily via the app.
- Personalised experience: The application suggests the visitors you are most likely to be interested in meeting at the event, based on your preferences and interests.
- How does it work?The company information is automatically downloaded from MyEasyfairs. What you need to do is prepare your schedule on the spot with the app. Visitors will then be able to interact and schedule meetings with you in advance so that you can make the most of the fair.
Our exhibitor portal
My Easyfairs
My Easyfairs is the hub for your participation in Sett. Here you can post information about your company, your logo, the products you are exhibiting at Sett, register stand personnel and access important information ahead of the event. My Easyfairs is linked to Sett’s exhibitor list, so make sure you maximise your visibility by keeping your profile up to date. Visitors plan their visit based on the exhibitor list.
A digital gift card
Smart Badge
During move-in, exhibitors will receive the Smart Badge reader(s) included in their package. The reader is a wireless sensor that is placed in your stand. When visitors touch the reader with their Smart Badge (name badge), it automatically collects all the company information you have shared in My Easyfairs. The information is summarised and sent in a collective email to the visitor after the end of the exhibition day.
Smart Badge technology is beneficial for all exhibitors, regardless of which EasyGo package you have. You will have access to a list of all contact details for those who touched your reader during the exhibition. You will find the list in your My Easyfairs account the day after the exhibition closes.
Collect contact details
Visit Connect
With the Visit Connect web app, you can gather more detailed information about visitors to your stand simply by scanning the QR code on their Smart Badge. This makes it easier to follow up after Sett and ensures that you don’t lose important business cards or contact details.
