What we offer:
Varied and challenging tasks: You will be part of one of Europe’s leading edtech environments, where you will work with innovative learning experiences.
International network: You will collaborate with talented colleagues from across Europe
A great working environment: It’s enjoyable to work with us! We want our employees to thrive and facilitate a hybrid work environment, professional development, and social activities.
Your responsibilities:
Build marketing and communication strategies for the German market.
Develop and execute end-to-end marketing campaigns to achieve business objectives, including lead generation, customer acquisition, and brand awareness.
Collaborate closely with product communication, campaign marketers, local sales, key account managers, and consultants.
Plan and implement multi-channel marketing strategies, including but not limited to search engine marketing (SEM), search engine optimization (SEO), social media marketing, email marketing, display advertising, online and in-person events, and content marketing.
Manage and coordinate partner activities
Understand the drivers of customer retention and leverage opportunities to create stickiness and customer loyalty
Adapt and localise global content to the German market
Identify marketing channels and opportunities
Requirements:
In-depth experience in international product marketing, PR, or B2C communication
Background from the Education market or SaaS company a plus
Excellent digital marketing skills and experience with the following will be considered as a plus: Adobe Creative Cloud, Hubspot, Salesforce, Piwik Pro, PR/media relations and event management.
Bachelor’s Degree is required
5 years of experience
Fluent in German and English (both written and oral)
